FAQ | Frequently Asked Questions
What can I expect during the first meeting with the Boramark team?
Our first meeting is held at a location designed to be convenient for you, and lasts about an hour. The first meeting is an information collection session for us and a basic tactics session for you. We'll ask a number of questions about your business to allow us to develop a better understanding of your needs. We will answer most of those questions on the spot - giving you instantly actionable information on SEO/SEM, and a range of other basic marketing concepts.
How much do Boramark consulting services cost?
The first meeting is always free, and without any future obligation on your part. Any future meetings are priced based on your needs. We have hourly, daily and weekly rates that we guarantee most small business owners can afford. Just call and ask us!
What regions do you cover?
We are happy to provide coverage in most of Northern Illinois and Southern Wisconsin.
What is SEO/SEM?
"SEO" is an acronym for Search Engine Optimization. "SEM" is the acronym used for Search Engine Marketing. Although you'll get arguments from purists, the terms are essentially interchangeable and refer to web site construction techniques that make it easier for the many search engines - especially Google, Yahoo and MSN to read and index your site. The result of great SEO/SEM is often higher placement in search results output. The easier you make it for your customers to find you in search engine output, the easier they can interact with you!
What is the difference between advertising and marketing?
We often use advertising and marketing interchangeably on our site because that's how most of our clients use it. Advertising is actually a component of a marketing plan. Marketing is the overall strategy, while advertising is one of many tactics employed in the strategy.
If you have a question not answered here, please feel free to contact us by calling 312.239.0621 or E-MAIL.
|
